Plan For The Holidays Now
Critical Holiday Planning Time is Now
Could You Afford a 60% Loss in Business?
Critical Holiday Planning Time is Now
Why should you start planning for the holidays now? Whether your planning on advertising via pay per click (the sponsored results on the top and right side of Google) or with the “organic” free listings that appear on searches, it’s critical to start your planning right now.
The average search campaign takes 3 months to ramp up… With PPC, it’s really the time it takes to find the keywords that convert best so you can delete the words that don’t perform well from within your campaigns.
For search optimization (free results), it takes at least 3 months to build up enough popularity, and have Google find your links and give you proper credit for them in time.
Could You Afford a 60% Loss in Business?
Most people couldn’t imagine that and still survive, and yet many businesses focus all their efforts on pay per click (sponsored results) and not on the organic free listings… Did you know only 33% of all online searchers will click on a PPC ad?
When the holidays come along, deep snow prevents travel… People are more gift focused and it’s really important not only to have your advertising in place, but also to have a storehouse of funding in case sales dwindle or drop.
Contact us today for a completely free basic review of your marketing efforts to this point to see if there’s anthing we could to to make these holidays extra cheery.



